Services
Let us decode the behavioral patterns of your users - as a valid basis for the success of your digital product.
User Research
We record user motivations and needs and analyze behavioral patterns using proven methods such as interviews and field research – on site as well as remotely. Using targeted quantitative surveys, we generate interesting insights, evaluate all the key figures obtained and make the results available to our customers in meaningful dashboards and presentations.
Customer Journeys
Based on the findings of user research and the joint workshop results, we create individual customer or user journeys for our clients. They are an essential milestone on the way to a holistic strategic goal. This customer-centric approach allows us to develop layouts and flows that are precisely tailored to user needs.
Design Thinking
The design thinking methodology has proven extremely useful for our way of working. We identify concrete problems from the user's perspective, approach them in an interdisciplinary manner over several sprints and create important initial prototypes in this iterative process.
Design Sprint
In a design sprint, we visualize and test new ideas for marketability. As a workshop format, it is fast, highly effective and works as an ideal starting point for implementing a product idea. Its biggest advantage is that it clarifies the important question of whether customers actually have a need for the specific product.
Competitive Analysis
Knowledge of the activities of competitors has always been essential for one's own entrepreneurial success. The aim of our competitive analysis is therefore to collect valuable insights that can help optimize your own digital strategy. Identifying opportunities and developing a differentiated offering are the best prerequisites for being successful in a digital context.
Brand Workshop
A joint workshop on brand understanding serves to define corporate values, the mission and vision of an organization. In this way, we at BY INTENTION lay the foundation for the entire design process – right up to the definition of the corporate design.
Usability Testing
When the first prototypes of a digital product are ready, we let potential users test them. These usability tests take place in several iterations, each based on the findings of the previous run. We either form focus groups or use appropriate tracking tools to generate representative derivations from a larger sample size.
Find out how we were able to support these companies:
ResMed Healthcare
Let's create something great together!